SaaS Sales Interview Tips
At Salient, we’ve had the privilege of placing over 3000 GTM professionals across the APJ region. It’s fair to say that we’ve collated some juicy IP around what drives success in a sales interview. We have collated some of our top SaaS sales interview tips to help you sell yourself to the hiring manager, […]
Competencies in Sales: Start-up VP Must-Haves
Getting the right competencies in sales when recruiting a VP of Sales for your startup has a big impact on the success of that individual (and how much cash and time you burn in getting it right). Nearly 35% of startups fail due to insufficient sales, making effective sales leadership not just important but existential […]
Social Media Marketing Strategy for Start-ups: The Tech Guide
What is Social Media Marketing? A social media marketing strategy for start-ups is a thorough plan of how a business will use social media to educate and engage its target audience, ultimately to offer its products or services and convert them into customers over time. If tech start-ups want to reach their target […]
Brand Strategy for Startups in Tech
What is Branding? Branding is more than a logo or a catchy tagline. It’s the way your business introduces itself to the world and begins to tell its story—specifically to your target audience. An effective brand strategy for startups involves clearly defining and communicating what your business stands for, the problem you solve, and your […]
Women in Sales: Top 4 Traits for Success
Women in sales are crushing it. Although there are far fewer in the profession (40% – Gartner) compared to men, women are demonstrating outstanding sales performance for the companies they work for. Xactly also showed that women in sales reach quotas in a higher proportion (86%) than men (76%). Female sales leaders also outperform […]
Sales Rep Skills Recruiters Look For: Top 10 List
What Makes A Good Sales Representative? An effective sales recruiter is uses a specific framework to assess sales candidates. This includes: track record of performance (quota achievement), industry expertise (selling what to who), sales motion alignment (high velocity or slower enterprise), and a review of top sales rep skills. Mark Hunter, a consultative selling […]
Common Tech Interview Questions & Tips
According to Deloitte, 2025’s global IT spending is set to grow by 9.3%. AI is also expected to reach a yearly growth rate of 29% from 2024 to 2028. With all the new funding rounds for AI start-ups, this forecast is certainly off to a good start. This means more job opportunities and a perfect […]
How to Transition Into a Tech Career: 5 Things to Consider
The tech industry is continuously growing. Advancements like AI and VR mean it’s always changing. This is also why so many find the tech industry compelling – both for starting a new venture or switching careers. As a recruitment company, we get hundreds of candidates approaching us for advice on how to transition into a […]
How to Ask for a Salary Increase: The Ultimate Guide
Let’s be honest. Thinking about how to ask for a salary increase can tie your stomach in knots. It’s one of the most nerve-wracking conversations in the professional world. We’re often taught that talking about money is impolite or boastful. But here’s the truth: advocating for your financial worth is not just acceptable; it’s a […]
VC Investment Criteria: Top 5 Things VCs Check Before Investing
VC funding headlines are an instant dopamine hit—a glimpse of a startup beating the odds in real time. They did the hard yards in building their idea/product as well as preparation and presentation for meeting with investors. As a result, according to Fundera, they are one of the 5 in 10,000 start-ups that manage to […]