SaaS Talent Market in Singapore: Insights
Overview of the SaaS Talent Market in Singapore
Singapore continues to be a high performer in the tech industry, with many international companies launching their APAC headquarters in the country. The Singapore SaaS market generated an estimated USD 989.8 million in revenue in 2024 with a projection to grow to USD 2,207.8 million by 2030 (CAGR of 13.5% from 2025 to 2030). This volume and growth indicates that SaaS consumption, and therefore it’s talent market, in Singapore is thriving – competitive, but thriving.
With Glassdoor, Indeed, and Job Street’s over 600 open SaaS roles, Singapore’s talent pool is in high demand. These positions are mostly focused on sales, finance, marketing, and engineering.
US and European SaaS businesses favour Singapore as a landing pad to reach the broader APAC market – due to its westernised business culture, ease of doing business and relatively favourable tax conditions. But this contributes to a major point that businesses find concerning: talent shortage. The SaaS talent market in Singapore is high quality but also in high demand.
SaaS Talent Market in Singapore – A Shortage
Singapore has been experiencing a declining birth rate, reaching a historic low of 0.97 in 2024. This poses a threat to the country’s economy due to the constricting impact on its workforce. A huge 83% of Singaporean employers in 2025 have already reported significant challenges in finding skilled talent.
The SaaS talent market in Singapore is particularly impacted. Manpower reported that information technology is among the most affected sectors, with 88% of employers reporting skilled tech talent shortages. HR Drive also mentioned that 53% of SaaS employers are having difficulties in finding talent for data science and engineering positions.
AI and the SaaS Talent Market in Singapore
Enterprise adoption of AI climbed from 34% in 2022 to 46% in 2024. What’s more, over 70% of companies are now actively using AI to enhance their operations. It has automated repetitive tasks, allowing employees to focus on higher-value work like relationship building and strategy. Singapore has launched multiple initiatives and investments to ensure that the country is at the absolute forefront of AI adoption and maximising the potential for economic improvement. Many of these initiatives are focused on ensuring employers are enabled and supported to train their workforce to effectively use AI. With most SaaS companies rushing to integrate AI int their product development, we’ve seen the SaaS talent market at the receiving end of this accelerated up-skilling. With Singapore maintaining a high focus on AI adoption and support, it’s likely that AI will see the shape of SaaS roles in demand in Singapore change over the next 5 years.
Current In-demand SaaS Roles in Singapore
But what are the top in demand SaaS roles in Singapore right now?
Sales Development Representative
An SDR is a sales talent focusing on prospecting, reaching out, and qualifying leads. They bring the SaaS product to potential customers and are tasked with progressing deals for Account Executives to close.
Median Salary: $45K – 66K per year
Enterprise Account Executive
An Enterprise Account Executive is a skilled sales person focused on closing high value deals within the enterprise segment (in Singapore, characterised by banking, travel and retail).
Median Salary: $160K – 180K per year
AI Specialist
AI Specialists are one of the top roles in the SaaS talent market in Singapore. They design, develop, test, and deploy AI and machine learning models to solve problems and enhance existing solutions.
Median Salary: $70K-100K per year
Data Scientist
Data scientists are experts at extracting and interpreting large datasets to offer solutions to organisational problems.
Median Salary: $160K-190K per year
Cybersecurity Analysts
Cybersecurity analysts monitor an organisation’s hardware, software, and network and implement cybersecurity measures to protect it from cyber threats and attacks.
Median Salary: $70,000 per year
Full-stack Developers
Full-stack developers maximise coding to operate front-end and back-end systems. They write code to create platform/website user interactions and functionality.
Median Salary: $110K-$140K per year
Top Tech Skills for the SaaS Talent Market in Singapore
Software Engineering
Software engineering skills are critical for designing and developing software applications. The current spike in demand for these skills is driven by companies needing AI offerings developed or integrated into their existing solutions.
AI Skills
AI skills include critical thinking, communication, and ethical awareness to understand, utilise, and develop AI systems. More companies are implementing AI and machine learning for their business processes. Singapore’s national AI strategy is also set to increase the AI workforce.
Data Science Skills
These skills include the use of programming languages to collect, analyse, and interpret data to offer data-driven solutions to businesses. The demand for data science skills grew in Singapore in part due to the country’s rise to becoming one of the fourth-largest internet data centers in APAC.
FinTech Skills
One of the top skills in the SaaS talent market in Singapore is Fintech. It includes understanding programming languages, blockchain familiarity, and data analysis. The Singapore FinTech Association conducted a survey that showed 94% of companies are aiming to grow their fintech talent base within the next 12 months.
Cybersecurity Skills
This includes knowledge of cloud security, coding, and penetration testing to identify, locate, and respond to cyber threats. BlueVoyant said that Singapore has increased its investment in cyber-risk management by 90% – even higher than the global average.
Hiring SaaS Talent in Singapore?
The Salient team was founded in 2007 as APAC’s first SaaS recruitment agency. We are a leading recruitment agency for tech-centered companies across APAC and Japan, with offices in Sydney, Melbourne and Singapore. If you’re looking to hire for your team, reach out to Tahir Shah, Country Manager for Singapore, on tahir@salientgroup.com.au
